College Name: Florida Tech
Subject: Strategic Management
Course Code: BUS 5480
Title: WEEK 5 DISCUSSION
Question 40821: Applying corporate-level strategy knowledge (discussed in the video lectures and assigned readings) to the case of a company of your choice, address the following questions:
1. Which type of diversification strategy is this company using, and what is the evidence for the case you are making?
2. What is the level of diversification? Explain.
3. What means of diversification is the company using, and what is the evidence?
4. Is the company’s diversification strategy appropriate or could it be improved? Why?